On Monday, Dec. 14, the Food Network star with the Sammy Hagar grin, Billy Idol hair and a terrific collection of bowling shirts will take the stage for what may be best described as a culinary rock show.
"I want the fans to treat the Road Show like they would a concert for their favorite band," said Guy Fieri via telephone just one week before starting his 22-city tour. He said the best way to get ready for the show is to get a group of friends together for cocktails against a backdrop of upbeat music, then head out together to the Morrison Center, where you'll be treated to two warm-up acts and a live DJ before the main event.
America truly is Fieri's diner. His popular cable television show, Diners, Drive-ins and Dives, has evolved into a high-profile career that includes two spin-off shows, two cookbooks and a new line of flashy-looking cutlery, as well as the 30-day Guy Fieri Road Show tour. But his mainstay remains the show he regularly refers to as "Triple D."
The Triple D crew rolled through Boise in March of this year to record segments at six local eateries. Of Chef Lou's Westside Drive-In in North Boise, Fieri said, "If that dude took his drive-in concept across the country, he'd kill with it."
Chef Lou's combination of standard drive-thru fare coupled with his popular weekend prime rib dinner and credentials as a formally trained chef hit a sweet spot for Fieri, who graduated from the University of Nevada Las Vegas with a bachelor's degree in hospitality.
Montana Breakell also made an impression on the man who has visited more than 300 mom-and-pop joints across the country. On the Boise episode, the 13-year-old son of Pizzalchik owner Brad Breakell can be seen spinning pizza dough like a pro. While filming the segment, Fieri encouraged Montana to enter a national pizza-throwing competition in Las Vegas.
Fieri, an energetic Northern California native, started his own culinary career as an entrepreneurial 10-year-old selling soft pretzels out of a three-wheeled cart he made with his dad. As a teen, Fieri studied as an exchange student in France, then returned to the states for college. After corporate food service gigs, he and a business partner opened a small chain of restaurants in Northern California called Johnny Garlic's, followed by a second chain called Tex Wasabi's. But the big break came when Fieri won the second season of The Next Food Network Star competition. From that came the popular Triple D show and two others, Guy's Big Bite and Ultimate Recipe Showdown.
But Fieri does more than just cook and eat. He recently followed up his first cookbook, Diners, Drive-ins and Dives: An All-American Road Trip with the aptly named More Diners, Drive-ins and Dives: A Drop Top Culinary Cruise. And a partnership with Ergo Chef has resulted in the creation of a pair of custom-designed, ergonomically correct knives. Named the Knuckle Sandwich Series, both the eight-inch chef's knife and a five-inch utility knife with a pronged tip bear a flame design etched into the blade. Fieri drew on his love for hot rods when designing the two-tone black and red handle, and half of the initial stock has already been pre-sold.
So, what can the Boise audience expect from the Food Network star with the spiky bleach-blond hair, a penchant for hot rods and the dream job of eating at diners, drive-ins and dives while he's here? One local chef will provide the first act in this three-act food-centric performance, followed by a liquid demonstration by Australian bartender Hayden Woods, who specializes in flair bartending--performing party-pumping stunts like spinning cocktail shakers full of ice and hooch over his head and behind his back before simultaneously pouring a trio of them into a stacked pyramid of wine goblets.
Music will be provided by Los Angeles-based DJ Cobra, who has performed with top acts like Prince, Lady Gaga and P. Diddy. And Fieri promises new recipes and lots of entertainment for his guests. Led by the tour manager of the Beastie Boys, Guy Fieri's Road Show promises to be a rocking good time. Fieri, who's looking forward to meeting his fans, suggested that Boiseans "bring their party to our party."
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