News » Citydesk

Nonprofit and Conservation Groups Befriend IRS


No, not that IRS. Local conservation and environmental organizations are trying a new take on the pledge drive model, with help from the local outfitter Idaho River Sports. For the rest of April, all local branches of the store will feature kiosks offering information about Idaho-based conservation groups including Idaho Rivers United, the Idaho Conservation League, the Wilderness Society, the Winter Wildlands Alliance, the Nature Conservancy and the Snake River Alliance. The groups vary in the targets of their ire and the settings they advocate, but they all share a tireless grassroots-level view of conservation in Idaho. Customers who join one of the organizations, or who renew their membership, will receive a 10 percent discount at the store. They will also be eligible to participate in an April 30 drawing at Idaho River Sports for Patagonia and Pearl Izumi merchandise. The local version of event was spearheaded by Ester Ceja, campaign director of the Snake River Alliance, and is modeled after the "Grassroots Month" that has been successful for several years at Backwoods Mountain Sports in Ketchum. For more information, call Idaho River Sports at 800-936-4844.