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Broadway Sees Its Best Year Yet

Recession Proof?


The United States may be dangling from a financial cliff, but Broadway is booming.

The Great White Way saw its strongest 52-week season ever, with almost $1.14 billion in box office sales, according to the Broadway League's annual demographic report.

It also saw 12.3 million admissions, down just slightly from 2010-2011's 12.5 million, according to the Hollywood Reporter.

Not surprisingly, the majority of visits were from New York City's tourists, who were behind 63.4 percent of all Broadway tickets, up from 61.7 percent in the 2010-2011 season.

"We are pleased to see growth in international market, as New York City continues to show strong tourism numbers," said Charlotte St. Martin, Executive Director of The Broadway League. "Word of mouth continues to be the greatest influence for show selection, with a notable uptick in the power of social networking posts."

It was a good season across the board: long-running favorites like "Wicked," "Jersey Boys" and "The Lion King" continued to draw in big crows, while newcomers like "Spider-Man: Turn Off the Dark," "Once," and "War Horse" also had strong showings.

Another not-shocking stat: 67 percent of the season's audience members were female. Maybe in 2013, the guys will give them a run for their money?