Slideshow: The Food Truck Rally Secret is Out


The most recent Food Truck Rally on March 9 was a perfect storm: The weather was warm, the sky cloudless and the location at Fourth and Grove streets was right downtown. It was packed. Hungry hoards crammed into the straw-carpeted block for some grub.

“Wow ... just wow! Last night was incredible!” the Food Truck Rally wrote on its Facebook page. “Learned a lot from yesterday so expect bigger and better things for that.”

Yet following the post were a dozen comments from less-than-thrilled patrons who had gotten to the rally only to find long lines and a lack of seating.

“We ended up leaving. I was heart broken. Not meant for the hungry,” wrote Sarah Melton.

Melton's thoughts were echoed by others, who were torn between elation for the success of the rally and disappointment at missing out on food from vendors like Boise Fry Company, B29 Streatery, Archie’s Place and more.

“We went and then left without food... BUT, since the Boise Fry Company truck looked so yummy, we visited the store,” wrote Kevin Rank. “It was cool to see how great of a turnout there was, even if we didn't get to eat.”

Some nursed their sorrows with beer from Payette Brewing or noshed some brownies from a Radio Boise booth; others fanned out across downtown’s eateries to fill their hungry bellies elsewhere. The folks behind the rally are already using Facebook to feel out how better to serve people in the future.

“Going to be asking for some feedback on new ideas to improve the rallies! Stay tuned and thank you in advance for participating.”

You can view a slideshow of all the action here.