Thrive Ends

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According to numerous sources, the Idaho Statesman will stop publishing its weekly Thrive magazine after July 10.

Advertisers are now being notified of the change, being told that since Thrive has become a mirror image of the paper’s weekly entertainment insert, Scene, Statesman officials have decided to pull the plug on Thrive. Instead, Scene will be distributed free in racks throughout the area that, until now, have held Thrive. Scene will continue to be inserted into the Friday edition of the Statesman.

Numerous officials at the paper were contacted for comment, without reply. When contacted, Thrive reporter Chad Dryden referred all questions to editor David Parker, who did not return calls.