Portuguese Fruit Processing Company Chooses Rupert for First U.S. Facility

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A Portugal-based group announced plans this morning that it has chosen the Magic Valley City of Rupert for its first United States processing facility.

Frulact provides fruit based preparations for international food industries in Portugal, France, Morocco and South Africa. The idaho operation will be its first entry into the United States.

Frulact officials announced that they would break ground in the coming weeks and then build a 200,000-square-foot fruit preparation and processing plant, scheduled to open in the fourth quarter of 2014.

Frulact officials said they looked at locations in Utah, Wyoming and Nevada but ultimately decided on Rupert because the city was "ready and currently in position to guarantee that Frulact can start immediately with the construction of our factory in order to meet our objectives."

"I had the opportunity to meet with members of Frulact's senior management team," said Governor C.L. "Butch" Otter. "I was impressed by their professionalism, knowledge and commitment to excellence—in their company, in their product, and in their partners."

Approximately 100 employees are expected to be hired when the facility is at full production, with more jobs added as growth warrants," according to Rupert city administrator Kelly Anthon.

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