Sensory Illumination 7 is the closest thing Boise will see to Burning Man, providing EDM lovers with four stages of simultaneous music, lights, dancers and fire effects Saturday, April 13.
“We want to inspire people. If at any point you don’t like the room you are in, you can just move on to the next one until you find your place,” said Greg Briggs, Sensory Illumination founder and organizer.
The event had to move locations due to capacity levels at Fatty’s Bar and Opa Lounge last year. China Blue has jumped on board, allowing Briggs to take over the whole venue, including the back parking lot.
Mimicking the Burning Man style, Sensory is a costumed event. Attendees are encouraged to dress up in unique, sexy and bizarre costumes that avoid any sort of Halloween-type themes.
This year, Sensory will include a life-size dinosaur, fire effects and aerialists dangling above the dance floor and on an 18-foot tower in the back parking lot. Briggs has brought a Burning Man art car from San Francisco called the Playapus, which is a 30-foot-long seperant with scales made from two-liter bottles. The Playapus will be joined in the back lot by the Night Bus, a 30-foot-long motor home that has been turned into a disco lounge.
Sensory Illumination is a fundraiser for Burning Man camps Opulent Lounge and Altitude Lounge. Sensory attracts EDM fans from as far away as Chicago and New York. Briggs expects to see around 925 people this year due to the location and visibility.
“Sensory Awakening is for the 18-plus crowd. We have some very talented young DJs and a new venue that isn’t even open to the public yet,” said Drew Flowers, promoter and organizer for Sensory Awakening.
Ice Bouquet will host Sensory Awakening, which is sponsored by Rockstar. The energy drink company will introduce new drink flavors and have two giveaways throughout the night. The Sensory Illumination afterparty will move to the Ice Bouquet from 1:30-5 a.m.
"I want friends who arrive and leave at the same time to have completely different experiences. I want them to look at each other's pictures from the night and say, 'I never saw that, cool,'” said Briggs.